- An SDR's real output is booked meetings, not emails sent.
- Verified, published work addresses protect your sending domain.
- The sequence is approved once by you before any lead receives it.
- Interested replies come back to you as drafted answers to approve.
What is an AI SDR, in plain terms
A sales development rep fills the calendar of the person who closes. The job is research, first contact and follow-up, repeated every week.
An AI SDR does that same loop with software. It builds a list from your ideal customer profile, reads each company's own pages to confirm the fit, and writes short emails that mention why this company. Then it reads the replies and sorts the interested ones from the rest.
When to hire an SDR and when to hire Nooticr's
A human SDR in the US is commonly paid a base of $50,000 to $65,000, before commission, tools and ramp time. That is the right hire once you have a proven script and a manager to coach it.
Before that point, most teams need the loop running more than they need a person. Nooticr's rep runs it three mornings a week. It pauses a campaign at the first sign of bounces or spam complaints, and it never negotiates on your behalf.
Tip:Give it your booking link and three customers you would love more of. The profile it builds from them is better than a filter list.
How to judge the best AI SDR platform
Most AI SDR platforms sell seats plus lead credits, and the bill grows with volume. Volume is also what burns a domain. Judge any platform on what it refuses to do as much as on what it sends.
- Does it verify each address, or guess patterns like first.last@?
- Can you read the source page behind every lead it adds?
- Does a person approve the sequence before the first send?
- Does it stop by itself when bounce or complaint rates climb?
- Is the price flat, or does it scale with every contact?
What the weekly report shows
Each run ends with a short report: replies by type, meetings booked, leads suppressed and campaign health. On Mondays it also updates a shared sheet you can forward to a cofounder or investor.
The best AI SDR is the one whose numbers you trust. Every figure in the report links back to the replies and leads behind it.
Frequently Asked Questions
Does the AI SDR send emails from my own domain?
It sends from the outreach mailbox you connect. Nothing goes out until you approve the campaign's sequence, and every reply to an interested lead is a draft for you to approve.
Where do the leads come from?
From web search and each company's own pages, matched to your ideal customer profile, or from a list you upload. It keeps only work addresses the company publishes and that it has verified.
Is there a per-lead or per-email fee?
No. The Sales Development Rep is $499 a month, with its prospecting and outreach included.